Build an Author Marketing Strategy that Lasts
Turn your writing into a sustainable, reader-connected business—without chasing trends or burnout.
Why this Matters
The publishing world is shifting fast. AI, algorithms, and reader habits are changing how books find their audiences. Most authors try to market harder. The ones who thrive build smarter.
At Paperbacks & Pixels, we help you create an author marketing strategy built to grow with you—not drain you.
Two Clear Paths
For Authors
Find clarity, focus, and confidence in how you reach readers.
→ Learn a proven system for audience growth and book sales that aligns with your energy and goals.
For Publishers & Creative Teams
Navigate the AI frontier with transparency and ethics.
→ Track emerging tools and trends with Amlet.AI, the industry’s open AI registry.
Meet Julie Trelstad
30+ years guiding authors and publishers across every side of the industry.
Former Director of Digital Rights, NYC acquisitions editor, and now Head of US Publishing at Amlet.AI.
“Working with me means you skip the guesswork and build systems that make writing and marketing feel creative again.”
Real Author Results
“I finally know what kind of author I am—and who my readers are.” — Marcia Heath
“Now my marketing feels creative, not draining.” — Cynthia Abulafia
“I don’t dread newsletters anymore.” — Megan Preston Meyer