Book Publishing, Book Production, Manuscript Preparation, Microsoft Word

The Right Way to Prepare a Manuscript for Submission

Don’t use fancy formatting when your manuscript is bound for publication. Production editors will clean Word files as the first step of the process.
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Book Marketing, Author Platform, AuthorCentral, Amazon, Litsy, LIbraryThing, Bookbub, Goodreads

The Four Author Profiles You Need to Set Up Today

One of the easiest and most effective tasks to knock off your marketing to-do list is to claim and set up your author profiles at the major book networks. Goodreads, Amazon Author Pages, BookBub, and LibraryThing all offer tremendous benefits just for showing up!
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sales, Social Media, reasons people buy books, Book Marketing, Book Publishing

Social Media Doesn’t Sell Books. So Why Bother?

Social media might not sell books directly, but the repetition may well influence a book buyer's decision next time they are shopping for books. And, a strong social presence does help you bring readers to your website and make them more likely to sign up for your e-mail newsletter.
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Book Marketing, Book Reviews, PR, Amazon

The 3 Types of Books Reviews: Why They Matter and How to Get Them

Getting books reviews is no longer a one-way street. Here are three types of book reviews and how to get them.
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Author Platform, Instagram, Facebook, Twitter, Paulo Coehlo

What Authors Can Learn from Paulo Coehlo’s Social Media

Paulo Coehlo, international best-selling author of The Alchemist has a social media presence worth emulating.
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Author Platform, Book Marketing, Pinterest, Social Media, Twitter, Facebook, Medium

What to Consider When You're Choosing Your Just-Right Social Network

Facebook, Twitter, Pinterest, Medium, or Instagram? Which platform is best to build your author business?
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Self-Care for Writers, editors

Your Editor is Just Having a Bad Day

Writers often start imagining that they’ve offended their editor, or worse, that their editors don’t like them, but that thinking is counterproductive.
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author brand, reasons people buy books, Book Marketing

What’s the Number One Reason Most People Buy a Book?

The answers are predictable and usually wrong.
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Book Marketing, Author Platform, metadata, BISAC, book information

Why You Should Check on your Metadata Once in a While

The publisher's Metadata tells the marketplace what it needs to know about your book. Is your's telling the right story?
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Book Marketing, Publishing, Book Publishing, Author Platform, How to Market your books

How Marketing a Book is Like Writing One

If marketing your book were more like writing it, would it change the way you approach social media?
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Author Platform, Book Marketing, Book Publishing, Writing

Control What You Can, Let the Rest Go

There are so many things that authors can't control about the publishing industry, but there are few things that they can.
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